01 — Packaging
Seasonal & Holiday Campaigns
Limited edition and seasonal packaging that drove documented revenue growth. Each series was a positioning decision before it was a design decision.
02 — Seasonal Campaign
Valentine's Day Campaign Series
Record-selling tin packaging and lifestyle imagery for the Valentine's Day retail category. Packaging, photography, and campaign assets produced as a unified system.
03 — Brand Governance
Core Brand Portfolio
The ongoing brand management of a globally distributed CPG line. New product categories, regulatory redesigns, and brand extensions all governed by a single strategic framework.
04 — Retail Strategy
Destination & Travel Retail
Airport retailer packaging designed around specific markets and locations. Each design required market intelligence, consumer profiling for that destination, and brand governance within a unified system.
05 — Print & Advertising
Print, Signage & Advertising
Collateral, trade show systems, signage, advertising, editorial, and event marketing. The full range of print-based marketing execution across multiple industries and organizations.
06 — Concept Work
Concept & Unbranded
Speculative and concept work demonstrating strategic and creative range independent of any specific client brief.
Industry Experience
Eight industries.
One discipline.
The ADP runs the same regardless of the industry. The operational inputs change. The strategic methodology does not. Nearly two decades of practice across sectors that span project-based business development, consumer brand management, luxury services, and healthcare-adjacent markets.
Consumer Goods & CPG
Brand governance, packaging strategy, seasonal campaign development, and new product category launches at global distribution scale. Documented 70% season-over-season revenue growth through packaging-led brand strategy.
Architecture, Engineering & Construction
Proposal strategy, business development marketing, firm positioning, and bid-winning collateral. The skills that win projects in AEC -- competitive positioning, audience intelligence, and differentiated narrative -- are the same skills that built this practice.
Luxury Real Estate
Enterprise brand architecture, agent personal brand systems, listing campaigns, and marketing strategy for a major luxury brokerage operating across three regional offices with nearly 200 agents.
Healthcare & Professional Services
Brand audits, competitive positioning, and marketing strategy for organizations that must communicate authority, trust, and clarity to sophisticated audiences. The diagnostic discipline that works in CPG works equally in healthcare.
Retail & Destination
Airport retailer destination packaging, specialty retail brand launches, and consumer-facing campaign systems. Market-specific positioning at scale across multiple geographic destinations simultaneously.
Fashion & Beauty
Brand identity development, editorial direction, campaign photography, and go-to-market strategy for independent labels and established brands. Full creative chain from strategy through final image.
Advertising & Print
Multi-channel campaign execution, trade show systems, editorial and publishing design, event marketing, and integrated print advertising across industries and audience segments.
Industrial Supply & B2B
Brand positioning and marketing strategy for organizations that sell to procurement professionals and sophisticated buyers. The ADP's operational intelligence layer is particularly suited to industries where the buyer understands the supply chain better than most marketers do.
The Strategic Challenge
The Diagnostic
The Strategic Decision
The Outcome
Ready to build
something that performs?